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Poster Series
Agency: N/A
Client: Microsoft Canada
Role: Creative Direction, Design, 3D

The Task The goal of the “Apex” sequence was to capture the essence of “big data” being utilised within Panasonic’s avionics division.

THE LOOK Eric developed a series of style boards for Panasonic, with the goal of illustrating the complexities of Pansonic’s aviation division.

THE RESULT Utilizing 3D and node based data input, Eric was able to create a series of concepts that worked with real-world data fed in from Panasonic databases to create the look of complex spheres of infinite information.